Frequently Asked Questions

SwapTopic is a lightweight content personalization platform that allows you to dynamically change website content based on visitor behavior without requiring server-side changes or coding skills.

SwapTopic works by adding a single JavaScript snippet to your website. Our script identifies elements you want to personalize and dynamically swaps content based on rules you define in our dashboard.

No! We've designed SwapTopic to be user-friendly. You only need to copy-paste our JavaScript snippet once. After that, our visual editor lets you point and click to select content for personalization.

Most users are up and running within 15 minutes. The process is simple: add our script to your site, select content to personalize using our visual editor, and create variations with targeting rules.

Yes! SwapTopic is compatible with any website platform including WordPress, Shopify, Squarespace, Wix, custom-built sites, and more. If your site uses HTML, SwapTopic will work.

No. Our JavaScript is lightweight and delivered via a global CDN. Content swapping happens client-side with minimal impact on performance. We've optimized our script to ensure your site stays fast.

SwapTopic is SEO-friendly. Since content personalization happens after the page loads, search engines still see your default content. This ensures your SEO efforts remain unaffected.

SwapTopic is designed to prevent content flicker and layout shifts. Our script pre-calculates element heights before swapping content and uses smooth opacity transitions to ensure a seamless experience. The personalized content appears naturally as the page renders, with no visible jumps or flash of original content.

No server modifications are needed. SwapTopic works entirely client-side, requiring only a simple JavaScript snippet added to your website's header or footer.

If our script doesn't load for any reason, visitors will simply see your default content. We've built SwapTopic with progressive enhancement principles to ensure your site always works.

You can personalize virtually any text-based content on your website: headlines, buttons, product descriptions, pricing information, CTAs, and more. If it's text on your site, you can personalize it.

You can target content based on: visit count (new vs. returning visitors), segments, URL parameters (for campaign-specific content), referral source, previous site behavior, and conversion status.

Yes! A/B testing is built into all SwapTopic plans. You can create multiple variations for any element and assign percentage-based traffic splits to measure which performs best.

SwapTopic includes built-in analytics that show views, conversions, and conversion rates for each content variation. You can also integrate with Google Analytics for deeper analysis.

After your 3-day free trial, you'll be billed $9 for your first month. Then, your subscription will renew at the regular rate for your selected plan ($29/month for Starter, $79/month for Growth).

Yes, you can upgrade or downgrade your plan at any time through your account dashboard. Changes take effect at your next billing cycle.

The Starter plan includes email support, while Growth and Enterprise plans include priority support with faster response times. Enterprise customers receive 24/7 priority support.

Refund requests are considered on a case-by-case basis. Please contact our support team if you're not satisfied with the service.

SwapTopic is privacy-first. All personalization happens in the visitor's browser. We don't collect personal information, and no visitor data leaves your website.

Yes. SwapTopic is designed with privacy regulations in mind. Since we don't collect personal data and personalization happens client-side, the platform is compliant with GDPR and similar privacy regulations.

SwapTopic uses a minimal first-party cookie for tracking visits and visitor state. You should mention this in your cookie policy, but since it's a functional cookie that doesn't track personal data, it generally falls under legitimate use.

The Starter and Growth plans allow you to use SwapTopic on a single domain. The Enterprise plan supports unlimited websites under your organization.

No, all plans include unlimited personalizations. You can create as many personalized elements and variations as you need.

Yes, we provide a JavaScript API that developers can use to trigger personalizations programmatically or integrate with your own data sources and systems.